Trade-In
Grow revenue and engage customers by taking back your pre-loved products in exchange for store credit.
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Boost average order value
A recent study found that two-thirds of shoppers purchased the more expensive of two similar products when a trade-in program was available to them at the time or purchase.
New revenue and up-sell opportunities
Earn new revenue from reselling the items that your customers traded-in. Also, customers are likely to overspend the value of the store credit they received for their trade-ins by an average of $31.75.
Strengthen customer relationships
Trade-in programs have been shown to increase brand loyalty by nearly 20%. Customers feel good about making a purchase knowing that they can easily earn back some of the purchase price to buy something new.
A simple, easy-to-use platform
Everything you need to keep your trade-in program growing.
On-brand
Align the trade-in experience with your brand – from logo and colors to media and messaging. You can even use your domain.
Shopify
Make it easy for customers to trade in items from their Shopify purchases, then resell those items in your pre-loved store.
Control
Assign trade-in values based on product categories, control product eligibility, and set custom shipping fees.
Gift cards
Generate and email gift cards to customers automatically directly through your Shopify account.
Online or in-person
Give customers the option to submit their trade-ins online or in person at desigated retail locations.
Reports
Track the performance of your trade-in program, assess customer engagement, and review trade-in histories in real-time.
While we launched our circular program at the very beginning of our business, we always knew it was what you might generously call a “lean business” approach. With help of The Again Co. we are able to make our system so much easier for our customers and our team. This saves us time and money, and will help us bring circularity to more families. I love working with creative and flexible partners to make things happen!
Get up and running quickly
Work with an onboarding specialist to launch your trade-in program in days.
Prepare
Every on-boarding starts with a meeting to discuss your goals, review the on-boarding process, and answer your questions. We’ll clearly articulate timelines and responsibilities to ensure that everyone is on the same page.
Build
Using the information we collected during our initial meeting, we’ll begin building your trade-in program. You’ll be invited to review our work, test the customer experience, and provide your feedback at every step of the process.
Launch
Whether you prefer a soft launch or making a big splash, we’ll make sure your trade-in program is ready when you are. We’ll even support your launch with our own announcements and promotions.
The TACo team has been a great partner. The on-boarding process was straightforward, and we were able to launch more quickly than we expected. They listen to our feedback and quickly incorporate it into the platform. Our collection process can now scale and reach a much broader audience than we could ever before. We’re delighted with the TACo team and the TACo platform.
Frequently Asked Questions
What are trade-in programs?
Trade-in is a circular business model that encourages customers to exchange their pre-loved items for store credit to buy new ones. Items that are in good condition are usually resold as a way to earn additional revenue.
How long does it take to set up a trade-in program?
Your trade-in program can be live in as little as one week. During that time we’ll ask for your feedback and your help to set up your trade-in program. In all, you’ll spend approximately an hour during the process.
Do I have to sign a long-term contract?
No. We work on a month-to-month basis because we believe that trust and accountability are key to building lasting partnerships. If you’re not completely satisfied, you're free to cancel any time without a penalty.
Why should I offer a trade-in program?
A trade-in program is a great way to earn repeat business from customers and to highlight your commitment to sustainability. It’s also a great way to earn new revenue from reselling traded-in items and from customers who overspend the store credit they earned.
Who pays for shipping
We'll buy a shipping label on your behalf, and bill you for the cost each month. To offset the shipping costs, you may deduct a shipping
fee of your choosing from each trade-in.
How do I get started?
If you’re ready to start, please contact us. If you still have questions or would like to get a closer look at how trade-in works, please request a demo. Either way, we’ll get back to you right away.