Introducing Rewind by Am.A-Line Collections
It is our great pleasure to introduce Rewind, Am.A-Line Collections’ new trade-in program!
Am.A-line Collections launched its first collection of men’s apparel at the end of 2019. Founder & Creative Director, Ayana Ames, is working to make her brand more sustainable and circular through design. Her focus on using natural fibers and on designing for longevity ensures that her products stay in use as long as possible.
Rewind is an expansion of the Am.A-Line Collection’s circularity program, which currently features a rental service. As part of Rewind, Am.A-Line Collection customers can exchange their pre-loved clothes for a gift card to purchase new Am.A-Line Collection pieces. Traded-in pieces will be remanufactured into new pieces, which will be available for sale on Am.A-Line Collection’s online store.
We’re honored to support Ayana in her circularity efforts, and love Ayana’s vision of remanufacturing trade-ins. Our platform will run the entire program, including hosting a branded trade-in portal through which customers can easily submit trade-ins, facilitating shipping, and helping the brand process trade-ins once they’re received.